A loan helped fund footwear prototype development for a women-owned footwear business.


Yvonne's story

Growing up I’ve always loved shoes. To me, an outfit is never complete without the right pair of shoes. Wearing fun and colorful footwear is how I assert the courage to stand out from the crowd and be different from others. ⁠

Over the years, however, I grew increasingly frustrated with footwear that lack personality, creativity, and color. That led me to learn shoemaking in 2018 where I started designing and prototyping different types of footwear, such as my snake print sandals, leopard print stilettos, golden mules, and glitter sneakers.

My journey to creating my own footwear brand is just beginning and I hope that every woman who wears my shoe steps authentically themselves, dares to be different, expresses themselves, and enjoys the fun and excitement along the way. ⁠


This loan is special because:

It supports a female entrepreneur in expanding their business.



Loan details


About YLIAO LLC

Industry: Retail
Years in operation: 3 years - 5 years
Website: yvonneliaonyc.com

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Loan details