A loan helped a single mother build her business and serve the community for quality self-care.


Latashia's story

As a single mother of two girls, I could not afford self-care. I began customizing wig units. At the time I worked in an office and needed to look presentable. All of my hair and clothing, I borrowed from my mother. I returned to school to obtain my Cosmetology License. I worked in outreach and saw the need others had. I realized my self-encouragement came from the outside in. I would like to help others feel good by helping them look their best, to assist others to enhance their features and provide resourceful information for their well-being. I would like to encourage others who may have experienced rough times in their life by helping them feel and look good about themselves. I’ve helped someone.

I graduated with an Associate in Executive Admin and Accounting, obtaining my Cosmetologist License while working in healthcare, starting in data entry, later being promoted as a Claims processor and progressing into case management services as an outreach and engagement specialist. My current position is Membership and Enrollment. All my gainful education and career experience gave me an understanding of my purpose. This is what God equipped me to do. My purpose is to help individuals feel and look good, encourage, provide health initiatives, manage the finances of my business, and direct others to resources that will help with their health.

I have hopes of Diversifying healthcare and the world of Beauty to be a community resource. The service is not just self-care, not only for beauty enhancements but for their overall well-being in people's health needs and quality of life. Diversifying the Community and providing access to health can be inclusive to small businesses.


This loan is special because:

It supports a female entrepreneur in expanding their business.



Loan details


About Basement # Beauty LLC

Industry: Services
Years in operation: 3 years - 5 years


Lenders and lending teams




Loan details