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Kelly Rona's story

From the beginning of my design career, my background in sociology has guided my business model and practices. I aim to design goods that are equal parts functional and beautiful, and I fully believe that I can achieve my goals through enriching the lives of others rather than exploiting them. To this end, I am committed to local production, fair compensation for labor, and ethically sourced materials.

Likewise, Kelly began her business in 2006 with a commitment to ethically sourcing and producing her organic clothing line for women. Her ongoing commitment to sustainability is greatly influenced by her childhood in North Carolina where Kelly witnessed first hand the devastation a small town can experience when a major source of employment, such as cotton production, moves overseas. After the birth of her son, and a brief sabbatical, she came back to the business with the goal of deepening her brand’s sustainable strategies and strengthening her impact on the local design ecology.

Rona’s path to her design practice began after the birth of her son. Wanting to make him pants that didn’t slide off while he crawled was her first priority. Upon deeper thought, she decided the only way to move forward was using fabrics that were kind to his skin and to the planet. What began as a utilitarian concern transformed into a business that focuses on sourcing sustainable fabrics and using water soluble inks that do not harm the earth or her printers. She now creates sustainable children’s accessories and home goods that are made by her and by small batch manufacturers in Pittsburgh.

Together, we are working toward a future where good work is appropriately compensated, goods are once again made to last, and each purchase enriches a local community of skilled labor and artisans.


This loan is special because:

It will help three female entrepreneurs grow their business successfully and support the local design community.



Loan details


About Make + Matter

Industry: Retail
Years in operation: New Business
Website: shopmakeandmatter.com

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Loan details